What do we do?
VisitVeluwe takes care of the collective marketing activities at home and abroad in the areas of recreation, corporate tourism and culture/heritage in order to grow the leisure economy in the Veluwe. At VisitVeluwe, we collaborate intensively with a large number of partners from within and outside the region.

Why do we do it?
Through targeted marketing efforts, VisitVeluwe strives to generate a higher number of visitors who stay for longer, spend more and return in the future. Ultimately, we hope to increase our region’s share of the tourism market.

How do we do it?
Our activities revolve around our aim to offer visitors ‘the best possible Veluwe experience’. To achieve this, we utilise various marketing/communication instruments, including:

* visitveluwe.nl (in Dutch, English and German) which zooms in on three themes (Veluwe Culture, Veluwe Active and Veluwe Taste) and presents fresh new images which are innovative, inspiring and authentic;
* social media, because personal stories and photos have more impact than objective descriptions;
* participation in national campaigns and events;
* involvement in events and projects aimed at visitors from abroad, such as ‘The Other Holland’ and ‘Das Andere Holland’;
* press and PR at home and abroad;
* online centre of expertise which provides training related to hospitality and local knowledge.

Maak kennis met ons

  1. Meer over Bastiaan Overeem

    As Programme Manager I enjoy working with partners who are keen to help the Veluwe move forward. Most of my decisions are characterised by deviating from the beaten path. I love challenges, entrepreneurialism and creativity. I’m energised by making something out of nothing, collaborating to achieve goals and celebrating successes together.

     

  2. Meer over Mascha Simons

    I’m energised by collaborating with motivated people and working together to build something wonderful. I love setting goals, taking a pragmatic approach and creating beautiful things in a way that stands out from the rest. Work hard and celebrate your successes – that’s my motto!

  3. Meer over Christel van der Stouw

    In my marketing role, I’m continuously striving to improve results, to innovate and to discover new strategic opportunities. I want to help the Veluwe region gain the appreciation it deserves as the heart of the Netherlands. I’m keen to work with others to achieve a unique result by adding an element of creativity to the existing framework. As everyone who collaborates with me will see, I strive for quality with a strong sense of focus and commitment.

     

  4. Meer over Rémon Ridder

    As someone born and raised in the Veluwe, I never ceased to be surprised by how much the Veluwe region has to offer. I’m proud to be able to work businesses creatively and proactively with local to further develop ‘our’ Veluwe together.

  5. Meer over Mariek van der Veen

    I’m enjoying taking up the challenge to inspire people and tell them all about what I think is the most beautiful part of the Netherlands: the Veluwe. My wish is for every visitor to this region to remember it with a smile and happy memories when they go home. I love travelling and cooking and my job as an online marketing specialist means I also spend a lot of time on the internet, seeking out future fans of the Veluwe.

  6. Meer over Rosa Pulles

    By sharing residents’ and visitors’ real stories I aim to inspire other people to discover the beauty of the Veluwe region for themselves, and I always strive to achieve maximum results. For me, the challenge lies in working together to put the Veluwe on the map and to continue the growth into an online community which is a source of inspiration for visitors.